She’s strong, she’s loving, and she deserves a hobby that brings her joy! The SOL Sailboat could be just the thing to show Mom how much you love her.  The SOL Sailboat is durable Just like Mom, the SOL Sailboat is tough. You can confidently send it out on the waves, knowing it can withstand […]

Sailing is an earth-friendly activity as it requires no fossil fuels while out on the water. However, there are big and small steps you can take as a sailor to preserve natural wonders! Whether sporting our signature SOL Sailboat or another sailing vessel, we want to help you make the sailing community proud by being […]

About Chris McLellan Chris McLellan, Founder & Owner of SERO Innovation, grew up near Lake Huron in Michigan and was surrounded by the boating industry, where both his parents worked. Fueled by his passion for boating, Chris started two successful online stores for boaters: Discount Marine Source in 2004 and later acquired TOAD Marine Supply […]

Are you ready to set sail with a durable, modern, customizable, comfortable, and reliable sailboat? Look no further than the SOL Sailboat for your next voyage! Durable The SOL Sailboat features durable materials and a sturdy yet sleek design, ensuring long-lasting quality. The hull features a cored composite material using a vacuum infused process, which […]

If you are hitting the waves, why not customize your voyage? The SOL Sailboat is a durable, modern, and reliable dinghy sailboat with seven customizable elements. Find the perfect sail, handles, splash guards, non-skid padding, and accessories to make your boat an extension of your personality. Keep reading to find out the details on all […]

Take a picturesque journey on the SOL Sailboat whether you are an expert, novice, instructor, parent, or teenager! The SOL Sailboat is a lightweight yet durable dinghy sailboat with modern and customizable features. Keep reading to check out these fantastic photos of the SOL Sailboat and learn more about how we inspire voyagers to embark […]