We get it—our SOL sailboat, built by SERO Innovation, does bear a striking resemblance to the classic Sunfish. In fact, we’ve heard it all: “Is this a Sunfish?” “Is this the new Sunfish?” “Did you copy the Sunfish?” So, let’s dive into the details and clear up the confusion. The Short Answer: No, the SOL […]
When we designed the SOL sailboat, we did not overlook comfortability. While safety, durability, ease of use, and longevity were at the forefront of our minds, we also considered ways to make your time on (and off) the water more comfortable. Learn about our unique design and how we take comfort to the next level […]
We love seeing all the different types of people enjoying the SOL Sailboat. From teen sailors to retirees, our easy-to-use dinghy sailboat is a great fit for many different types of sailors. Whether you have been sailing your whole life or are just getting started, the SOL’s classic design with modern comforts, mixed with ingenuity […]
Summer will be over before you know it, so let’s map out how the SOL Sailboat can help you conquer the true essence of summer. Keep reading for inspiration on how your SOL Sailboat (and the very act of sailing) can take your summertime to the next level. Sunrises and sunsets Chase the sun and […]
Meet Terry Steller, the Design Engineer for the SOL Sailboat and General Manager for SERO Innovation. Drawing on his decades of engineering experience, Terry designed an ultra high-quality sailboat. We asked Terry 10 questions about his background, inspiration, and love for the SOL Sailboat. Where did you develop your skills as an engineer? Growing up, […]
At SERO Innovation, we love helping novices set sail for the first time. If you are looking to get your Dad a gift that will last a lifetime, we recommend our high-quality, easy-to-use SOL Sailboat. Not sure if sailing is right for your Dad? Here are some reasons sailing should be your Dad’s new hobby. […]
Navigating the world of sailing includes making safety a priority. Sailing is a fun and relaxing hobby; a simple safety checklist can only enhance good times! Wear your life jackets with pride, offer everyone sunscreen, and have the skills to enjoy the water safely. Here are some essential safety items to consider. Equipment Life jacket: […]
She’s strong, she’s loving, and she deserves a hobby that brings her joy! The SOL Sailboat could be just the thing to show Mom how much you love her. The SOL Sailboat is durable Just like Mom, the SOL Sailboat is tough. You can confidently send it out on the waves, knowing it can withstand […]
Sailing is an earth-friendly activity as it requires no fossil fuels while out on the water. However, there are big and small steps you can take as a sailor to preserve natural wonders! Whether sporting our signature SOL Sailboat or another sailing vessel, we want to help you make the sailing community proud by being […]
About Chris McLellan Chris McLellan, Founder & Owner of SERO Innovation, grew up near Lake Huron in Michigan and was surrounded by the boating industry, where both his parents worked. Fueled by his passion for boating, Chris started two successful online stores for boaters: Discount Marine Source in 2004 and later acquired TOAD Marine Supply […]
